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Next Gen Economic Development Marketers

If you haven't joined our LinkedIn group yet, you should join us here. Discuss topics relevant to economic development and marketing and get 15% off on Atlas webinars!

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Upcoming Webinar: Seven Things Business Developers Should be Doing to Differentiate Today

Posted by Guillermo Mazier | Posted in Economic Development, Online Marketing, Webinars & Events | Posted on 01-09-2010

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Atlas and leading economic development professionals are always
trying to find ways to be more targeted, more precise, and more relevant to the needs of recruitment and retention prospects. As a way to help economic developers refine their business development and “Sales” offerings to prospects, Atlas CEO Ben Wright will be present webinar attendees with “Seven Things Business Developers Should be Doing to Differentiate Today” Join us on Wednesday September 15, 2010 at 1pm MST for this important webinar.

Free to Atlas clients, discounted for the Atlas Next Gen Economic Development Marketers LinkedIn Group and $85 for the general public, this webinar will accelerate your business development knowledge.  If you are currently an Atlas client please register here.

All others sign up here: Sign up for this date!

Wednesday, September 15th from 1:00pm - 2:15pm (MT):

Who should attend?

  • CEOs and Presidents interested in reshaping the prospect offerings of their organizations
  • Marketing VP’s and Managers
  • Business Development VP’s and Managers
  • Staff charged with executing websites, marketing campaigns, and prospect responses

The webinar will cover the following topics:

  • How to differentiate by getting information to prospects faster
  • How to include the necessary partners in the recruitment process
  • New ways to identify prospects using Social Media
  • Industry specific prospecting activities

When Social Media Attacks

Posted by Guillermo Mazier | Posted in Branding & Design, Economic Development, Online Marketing | Posted on 31-08-2010

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Atlas and the economic development profession are “atwitter” about Social Media. In fact, there are few topics more frequently talked about in Economic Development than Social Media – but only a handful of economic developers have found ways to make social media pay dividends for their organization.

One question people often ask is, “How do you respond when social media attacks your brand?” Posted by the folks at Mashable, these cases studies offer valuable insights on how you can avoid a social media crisis when it comes to your brand.

When Social Media Attacks

“For all the praise that brand advertisers have for social media, they must be aware that it’s very much a double-edged sword. And for all the free marketing, advertising and brand promotion via Facebook (Facebook), Twitter (Twitter) and other platforms used to help build an identity and relationship with your customers, it can just as quickly turn on you and your brand.”

Read Mashable’s Full Article


Going to IEDC Columbus?

Interested in talking about how social media can work for your community? We’d love to set aside some time to talk with you about one of economic development’s most tweeted, posted and blogged about topics. Give us a call or send us a message at guillermom@atlas-advertising.com to setup a time!

Don’t want to talk? Check out Atlas’ presentation on “Eight Things Economic Developers Should be Doing with Social Media.”

Atlas Video: Four Things Economic Development Prospects Want

Posted by Guillermo Mazier | Posted in Economic Development, Online Marketing, Webinars & Events | Posted on 19-08-2010

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Atlas and leading economic development professionals are always trying to find ways to be more targeted, more precise, and more relevant to the needs of recruitment and retention prospects. As a way to help economic developers refine their marketing and business development offerings to prospects, Atlas is pleased to present our latest webinar “Four Things Economic Development Prospects Want” (and what we should give them more of).

Listen to this presentation for a critical perspective on the following topics:

  • The prospect mindset when starting a relocation or expansion
  • Key steps they go through in the process
  • Information you can provide to add the most value
  • Opportunities to differentiate your offering in terms of speed

For more information on this webinar and others send us a message at guillermom@atlas-advertising.com or checkout our blog’s calendar with details regarding our upcoming webinars and speaking engagements on some of economic development’s most talked about subject matter.

Follow us on Twitter @Atlasad

Join our LinkedIn Group Next Gen Economic Development Marketers

Who’s Buying Resort Real Estate Today?

Posted by Guillermo Mazier | Posted in Online Marketing, Resort Real Estate | Posted on 18-08-2010

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Last year, Atlas remained active in the resort real estate market and saw some key successes, including helping sell over $40 million in resort real estate.  In so doing, we gained important insights about where we believe things are heading in the coming years.

Watch Atlas Advertising’s CEO, Ben Wright in this brief video as he addresses one of real estate’s most pressing questions, “Who’s Buying Resort Real Estate Today?”



Interested?

We’d like to talk with you about how to use your current database to drive sales and how to reposition your development and your marketing to take advantage of changes in buyer behavior.

To set up a free initial consultation, email Guillermo Mazier or call at (303)-292-3300 x 232. Para hablar en español llámanos a (303) 292-3300 ext 232. Estamos a la orden.

Not ready to talk?


Visit our Slidespace
to download some of our best presentations including “How Atlas Helped Market and Sell Over 40 Million in 12 months.”

Join our LinkedIn group, Next Gen Real Estate Marketers

Follow us on Twitter at @Atlasad


Atlas News: What Economic Development Prospects Want

Posted by Guillermo Mazier | Posted in Online Marketing | Posted on 13-08-2010

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Atlas and leading economic development professionals are always trying to find ways to be more targeted, more precise, and more relevant to the needs of recruitment and retention prospects. As a way to help economic developers refine their marketing and business development offerings to prospects, Atlas CEO Ben Wright will present webinar attendees with “Four Things Economic Development Prospects Want (and what we should give them more of).   Join us on Wednesday August 18, 2010 at 1pm MST for this important webinar.

Free to Atlas clients, discounted for Next Gen Economic Development Marketers Linked In Group, and $85 for the general public, this webinar will help you refine your prospect offerings. If you are currently an Atlas client please register here.

All others sign up here: Wednesday, August 18th, 1:00pm MST: Sign up for this date!

Who should attend?

  • CEOs and Presidents interested in reshaping the prospect offerings of their organizations
  • Marketing VP’s and Managers
  • Business Development VP’s and Managers
  • Staff charged with executing websites, marketing campaigns, and prospect responses

This important webinar will cover the following topics:

  • The prospect mindset when starting a relocation or expansion
  • Key steps they go through in the process
  • Information you can provide to add the most value
  • Opportunities to differentiate your offering in terms of speed

Join the conversation!

For more information on this webinar send us a message at guillermom@atlas-advertising.com or checkout our blog’s calendar with details regarding our upcoming webinars and speaking engagements on some of economic development’s most talked about subject matter.

Follow us on Twitter @Atlasad

Join our LinkedIn Group Next Gen Economic Development Marketers