Were you able to participate in our March 6th webinar, “ The Role of ED Marketing in the Future of Jobs?” If so, you heard from economic development strategy expert John Roberts from TIP Strategies and our award-winning economic development marketing strategy team here at Atlas about how complex and crucial the role of ED [...]

While at the IEDC Leadership Conference last week in Orlando, we took the opportunity to ask some of the best in the business what it is that makes them the best in the business. What do the top performing economic development organizations do to get them to the top? Here’s what we found out. Play [...]

Atlas is Redefining How We Look at Economic Development Economic development is complex. But there are ways to better understand it – and be better at it. In order to understand it though, you first have to define it. Atlas Advertising defines High Performance Economic Development as “the dedicated pursuit of any objective, no matter [...]

Economic Development is Full of Surprises Last week, at the national IEDC conference in Houston, Atlas Advertising awarded 18 economic development organizations with gold, silver and bronze medals for their performance over the past year. (See blog post just prior to this one for list of winners.) These winners were determined after Atlas did an [...]

Atlas’s latest webinar (“The Anatomy of Competition: Competing Communities Discuss the Same Deal”) provided a unique forum for the New Belgium Brewing (NBB) expansion deal: put together a panel that not only lets you hear from the headquarters city (Fort Collins, Colorado) and the selected city (Asheville, North Carolina), but also a city that vied [...]