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In Econ Dev, Do You Hire a Generalist or Specialist?

By Whitney Daly |  May 18, 2016

Is it better to be really good at one thing, or fairly good at a multitude of things? Some time ago, HubSpot posted a blog on whether agencies should ...

Telling the Good Story

By Whitney Daly |  Mar 14, 2016

You probably chose the city in which you live for a number of different reasons. Was it the proximity to other family members or friends? The draw of ...

Oh, the Places You’ll Go!

By Whitney Daly |  May 19, 2015

Summertime travel season is quickly approaching. Does your family have its annual Disneyland trip scheduled? Or maybe you’ve decided to go internation...

A Note on the Future of Retirement

By Whitney Daly |  Mar 25, 2015

More than ever, people are concerned about their retirement—up over 144 percent from 40 years ago. Will the money be there when I need it? Will I have...

How You Sell vs. What You Sell in Economic Development

By Whitney Daly |  Jan 29, 2015

Salespeople and the act of selling have been around forever. The art of selling, and how it is accomplished, has seen countless transformations over t...

How Marketing Automation Works for Places

By Whitney Daly |  Dec 03, 2014

Marketing automation can be important for any organization looking to streamline operations and process flow. By utilizing marketing automation, you’l...

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